Our Stories

Mario L Castellanos, Founder & CEO, possesses a lifetime of business experience founding several profit and non-profit organizations from a very early age, and working within corporate environments in dynamic technology and non-tech sectors. He’s risen the corporate ladder, been a multiple business founder, co-founder, advisor, and turn-around specialist for several start-up and legacy enterprise and non-profit organizations within dynamic technology and non-tech sectors. Mario is multilingual with a formal education in Industrial Technology and Criminology at Florida International University and Miami-Dade Community College, respectively. When not working, he enjoys his favorite pastime, his family. He founded Mystery on Main Street because he saw a need. Small business is the backbone of every community everywhere. That’s why it’s his goal to bring business back to the locals.

Jeremy Brace, CTO, is a software engineer with almost two decades of experience in multiple languages and technology stacks. He is well known within his environment for his troubleshooting skills and quickly solving technical issues. Jeremy has worked with and led teams and initiatives for several startups throughout his career from concept to execution. Jeremy received his formal education from DeVry University in Game and Simulation Programming. In his free time, he enjoys playing with his dogs and enjoying his 7 acre farm.

Jackie Bueg, Chief Revenue Officer, Over 30 years of sales, marketing and business development experience working with and calling on brick and mortar retailers. Her responsibilities have included developing product promotions to retail buyers and advising retailers of market changes, merchandising techniques and advantageous consumer marketing. Jackie’s formal education comes from the University of Missouri-Saint Louis, receiving a BSBA, Marketing / Finance.

Gary Smock, Advisor, Retailer Strategy, is a Retail Executive with over 40 years of experience in the industry. His distinguished career has included major retailers such as Sprouse and Ben Franklin. Gary started his career at the ground level and quickly moved up the ranks due to his hard work and dedication. He’s held various positions including Store Manager, District Manager, Regional Manager, and Director of Training and Recruitment Field Personnel. During his career, Gary gained extensive operational experience including sales, customer service, inventory management, visual merchandising, and employee training and development. He has excelled in developing and implementing strategies that delivered profitable growth, while also ensuring exceptional customer service throughout his career. Today, Gary is a multi-entrepreneur running his own businesses and mentoring others with their businesses and long-term goals.

Dana Anderson, Esq., LMFT, Legal Advisor, is a licensed attorney Florida and possess over 30 years of legal practice experience with emphasis on business and litigation, including substantial experience in transactional matters as well as intellectual property matters. Dana graduated Order of the Coif from University of Southern California Law School in 1991 where he was on the Southern California Law Review, as well as receiving an M.S., Counseling from Barry University.

Shari Berg, Consulting Managing Editor, is an award-winning journalist and content strategist with over 25 years of experience in the industry. Shari helps businesses and individuals connect with their audiences through compelling and polished content. She has a proven track record of guiding writers to clarify their message, refine their voice, and achieve their publishing goals. Her background includes extensive work with entrepreneurs, authors, and organizations across diverse industries. She believes in the power of storytelling and its ability to drive engagement and create lasting impact. Shari enjoys exploring new ideas and helping others bring their visions to life.

Alex Soast, Chief Marketing Officer, is a seasoned digital marketing strategist with a deep passion for leveraging innovative technology to foster local business growth. Alex specializes in developing results-driven digital strategies and “Near Me” search enhancements. With extensive expertise in technical writing and editing, Alex brings meticulous attention to detail and analytical rigor to his role. This expertise directly supports the MoMS mission to deliver customized, data-rich marketing solutions utilizing cutting-edge artificial intelligence, augmented reality, and gamification techniques. Alex holds certifications in Content Marketing and SEO Strategy. He has completed advanced copywriting training from AWAI while gaining email marketing expertise from renowned copywriters Ian Stanley and Jay White. Beyond work, Alex enjoys hiking, canoeing, pickleball, and exploring new destinations.